Revitalization of the traditions and customs of the Chugchilán parish, Sigchos canton, Cotopaxi province, Ecuador

Abstract

The present research is focused on the revitalization of the traditions and customs of the Chugchilán parish. To obtain the desired results, a situational analysis of the parish was carried out, methods and techniques such as direct observation, use of data sheets were used. INPC inventory where it was possible to identify 3 oral expressions, 2 social uses, rituals and festive acts, 2 in knowledge and uses related to nature and 1 in traditional craft techniques, in addition, surveys were applied where the information collected shows the problem of the devaluation of cultural manifestations of communities, factors such as unemployment, migration and globalization have caused new generations to distance themselves from their cultural identity, having a different way of perceiving their behavior, leading to the loss of value cultural heritage. The entire study allowed us to conclude that: the devaluation of traditions and customs is evident within the parish because young people have chosen to practice a culture that does not belong to their own, causing cultural manifestations to be in a state vulnerable to loss because there is no interest in maintaining its cultural practices over time, despite having great cultural potential, it has not yet been used to offer it as a tourist activity and propose a proposal for the revitalization of traditions and customs, which consists of prepare audiovisual material with themes of oral expressions that exist within the parish translated into the Kichwa language that is aimed at young people who are unaware of cultural manifestations, in this way to capture the attention of youth to rescue the cultural heritage of Chugchilán.